What stack do you use?

Typically Next.js and TypeScript on the front end, Node or serverless APIs, Postgres via Supabase or a managed provider, Stripe for billing and Vercel or AWS for hosting. We choose based on your team's ability to maintain it later, not our preferences.

How do you keep an MVP from becoming throwaway code?

By making the few decisions that are expensive to change, like tenancy, auth and the data model, properly from the start, and keeping everything else deliberately simple. Our MVPs are built to be extended, not rewritten.

Can you add AI features to our existing product?

Yes. We audit your data and workflows, prototype the highest-value feature, set up evaluation so quality is measurable, and control cost with caching and model routing.

Do you work with non-technical founders?

Often. We act as your product and engineering team, explain trade-offs in plain language, and document everything so a future in-house team can take over smoothly.

You do, fully, from the first commit. Everything lives in your accounts and repositories.

What if we need to scale the team quickly?

The dedicated team retainer scales monthly. We can add engineers or designers within two weeks and reduce the team the same way when priorities change.

05Product engineering & platforms

From idea to recurring revenue.

We build subscription products end to end: the architecture that scales, the billing that just works, the AI features customers expect, and the analytics that show what to build next.

See pricing

Book a call

6–10 wks: typical MVP timeline
Multi-tenant: architecture from day one
AI-native: features built in, not bolted on

What's included

Everything a product needs to earn recurring revenue.

01
Product discovery & MVP scoping
We cut the idea down to the smallest product that can win paying customers, with a backlog and a fixed quote.
02
Architecture & multi-tenancy
Secure tenant isolation, roles and permissions, and a data model that will not need rewriting at 1,000 customers.
03
Auth, billing & subscriptions
Sign-in, SSO, teams, Stripe or regional payment providers, plans, trials, invoices and dunning handled properly.
04
AI features
Assistants, summarisation, search, recommendations and automation using the right models, with evaluation and cost controls.
05
Web app & dashboard
Fast, accessible interfaces built on Next.js and a design system that keeps every new screen consistent.
06
Integrations & API
Public API, webhooks and connectors to the tools your customers already use, documented for their developers.
07
Analytics & experimentation
Product analytics, funnels, feature flags and A/B testing so decisions are made on data, not opinions.
08
Scale, security & observability
CI/CD, monitoring, backups, rate limiting and security reviews so growth never becomes an outage.

How it works

From first audit to compounding results.

Weeks 1–2
Shape
Discovery workshops, user interviews if needed, and a scoped MVP with architecture decisions and a fixed price.
Weeks 3–10
Build the MVP
Weekly demos on a live staging environment. Billing, auth and analytics land early so you can onboard design partners.
Weeks 10–14
Launch & learn
Production launch, onboarding flows, first customers. We instrument everything and review activation and retention with you.
Ongoing
Scale
A dedicated product team ships from the roadmap in two-week sprints while we harden performance, security and cost.

Pricing

Clear plans. No surprises.

Fixed-price MVPs so you can raise or budget with confidence, then a dedicated team retainer once the product has traction.

MVP

A launchable B2B or B2C SaaS with the core workflow, billing and analytics.

$30,000from, one-off

Discovery and product scoping
Multi-tenant architecture
Auth, teams and roles
Stripe billing and plans
Admin dashboard and analytics
6–10 weeks to launch

Get started

Growth build

A richer product with AI features, integrations and a public API for teams that already have validation.

$65,000from, one-off

Everything in MVP
AI features with evaluation
Integrations, webhooks and public API
Feature flags and experimentation
Security review and compliance prep
12–16 weeks

Get started

Dedicated team

A product squad that owns your roadmap: engineering, design and product management.

$18,000/month, from

2 engineers + designer + PM (part-time)
Two-week sprints and demos
Performance, cost and security ownership
On-call and incident response
Quarterly roadmap planning
Scale up or down monthly

Talk to us

Compliance-heavy products (healthcare, finance, government) are scoped separately. We offer equity-plus-cash arrangements for selected early-stage founders.

Market context

For context: in 2026 most SaaS MVPs cost $15,000 to $150,000, with standard B2B builds clustering at $30,000 to $60,000 and traditional agencies often quoting $40,000 to $150,000 or more. Our MVP tier starts at the bottom of the standard band, with billing and multi-tenancy included rather than sold as add-ons.

Sources:6sense, SaaS MVP Development Cost Guide 2026 UX Continuum, MVP Cost From 50+ SaaS Builds Design Revision, How Much Does It Cost to Build a SaaS

What we measure

Time to launch

weeks from kickoff to first paying customer

Activation & retention

users reaching value and staying

MRR

recurring revenue and churn tracked in your dashboard

Uptime & cost

reliability and infrastructure spend per customer

FAQ

Questions we hear most.

Anything else? Ask us on a call, we answer plainly.

Typically Next.js and TypeScript on the front end, Node or serverless APIs, Postgres via Supabase or a managed provider, Stripe for billing and Vercel or AWS for hosting. We choose based on your team's ability to maintain it later, not our preferences.

Pairs well with

Web & Mobile Apps

Websites, iOS & Android

High-performance websites and native-quality mobile apps, from first sketch to App Store and Play Store release.

Designed to feel expensive.

Messaging Bots

WhatsApp, Telegram & Messenger automation

AI agents that qualify leads, book appointments, take orders and support customers inside the apps they already use.

Reply in seconds, at any scale.

GEO

Generative Engine Optimization

Make your brand the source ChatGPT, Gemini, Perplexity and AI Overviews quote when your customers ask.

Get cited by the answer.

Let's talk

Ready to send a stronger signal?

Tell us what you are building and where you want to be found. We reply within one business day with a clear next step.

Start a project

See services

From idea to recurring revenue.

Everything a product needs to earn recurring revenue.

Product discovery & MVP scoping

Architecture & multi-tenancy

Auth, billing & subscriptions

AI features

Web app & dashboard

Integrations & API

Analytics & experimentation

Scale, security & observability

From first audit to compounding results.

Shape

Build the MVP

Launch & learn

Scale